Crystal Eikcaj Skin and Hair Care (CESHC) products were developed based on a need to improve the health and seek solutions to various health issues experienced by the creator. Jacqueline Jones is the owner and creator of this business. CESHC was created in 2012.
In 1996, Jacqueline Jones was diagnosed with alopecia. By 1997, she experienced complete loss of scalp and body hair. Alopecia areata is a type of hair loss that occurs when your immune system mistakenly attacks hair follicles, which is where hair growth begins. According to the American Academy of Dermatology (AAD), there are over "80 million people in the United States that have heredity thinning or baldness" American Academy of Dermatology (AAD) Mar. 2012
In 2007, Jacqueline's orthopedics doctor wanted to perform a knee replacement because of severe bone loss which caused severe pain for her while walking or laying down. Again, she refused surgery and developed a Therapeutic cream that has prevented her, so far, from having knee replacement. She tried many over-the-counter ointments but the smell were over-bearing.
To determine how she could develop products to help potential customers, Jacqueline hosted a seminar at her church, while completing her Business Plan in 2012. She gathered feedback from approximately 55 people in attendance via a questionnaire. The questionnaire asked people what health issues they were experiencing and what they were doing about it. Many were using medicine prescribed by their physician or buying over-the-counter ointments and creams which listed many side-effects and offered little relief. It is very difficult to purchase all natural products from the pharmacy, beauty suppliers or health food stores at a reasonable price. CESHC products are very affordable.
CESHC implemented its products in four Phases:
* Phase I was implemented in the 3rd Quarter of 2012 with the distribution of the Advanced Hair Grow Cream, Advanced Hair Conditioner Cream, Advanced Formula Hair Thickening Oil, Anti-Aging Cream and a Regular Body Moisturizer.
* Phase II was rolled out in the 1st Quarter 2013 with the distribution of Face Moisturizer for Smokers, Therapeutic Pain Relieving Cream, Advanced Formula and African Black Soap.
* Phase III was rolled out in the 2nd Quarter of 2013 with creation of a chin lift mask which prevents the huge cost of a face-lift.
* Phase IV was rolled out in the 2nd Quarter of 2015 with Regular Body Moisturizer-For Men and Women.
After investing over $36,325 in various treatments from dermatologists, laser centers, acupuncture and purchasing many products claiming to grow hair; and none did, she decided to experiment on her own. In 2001, Jacqueline was advised by two dermatologists that her hair would never grow back. At that point, she started on a mission to prove them wrong. "Alopecia Areata" cannot be "cured" but it can be treated. Most people who have one episode will have more episodes of hair loss." WebND Medical Reference from Healthwise Apr. 2012.